Why phone charge stations are so important in supermarkets and increasingly differentiate them from their competitors?
Answering this question we talk about some of the multiple advantages offered by the phone charging stations in supermarkets and the various functionalities they have for customers and for the supermarkets themselves. All this helps to take a step towards the “supermarkets of the future“, a concept that encapsulates the implementation of gadgets such as mobile chargers, serving robots, single lines or apps that allow discounts.
Supermarkets
First we talk about the advantages of having cell phone chargers inside your supermarket. The advantages of introducing these devices are multiple, but we will rely on some of these:
- Added value: firstly we find, as a point in favor, that having charging stations, means being a supermarket with added value. That is to say, the simple fact of having phone charging stations, gives you a very important value as a brand, since you are not only focusing on offering the basic service today, but you’re also concerned about certain needs of the customers, more and more connected every time.
- Customer permanence: Secondly, with these cell phone chargers, you ensure that the customer spends more time in your establishment, because he does not have the typical hurry to go home to charge his mobile phone at home, since he does not need it, because you offer it to him, you give him that service.
- Security: With these devices you can offer security to your customers while they’re using the charging service. If the supermarket installs phone charging lockers in some way gives a more functional and secure service to its customers. Because they can leave their devices in the locker and close it with a reliable closing while they make their shopping.
The clients
Then, we will talk about some of the functionalities offered to the client. From a buyer’s point of view, why would they want to go to your establishment and not to another?
- Buying experience: One of the main purposes is for the customer to feel comfortable and connected in an era where the smartphone has become an indispensable tool for communicating and buying in supermarkets. Improving the user buying experience is the goal. With this service we make this possible, since if the customer remains off battery has the option to charge his mobile in the supermarket at the same time that this is safe in a charging station.
- Feeling connected: in addition, one of the concerns of the customer, who likes to be connected, is battery, which throughout the day is running out, and being able to be free of this inconvenience, gives a breath to your customers and creates a more pleasant shopping for them. You have a happy customer inside your supermarket!
- Place to be: the current customer mostly shop on the afternoon, and he/she looks for a place to feel comfortable, this well-known Place to be. Where in addition to shop, seeks to care for him offering benefits and services like chargers, Wifi or price readers in supermarket. With all that, we are facilitating that comfortable environment to buy.
As supermarkets that have already bet on the future and have introduced Yupcharge chargers in their establishment we find great examples: Bon Preu Group, Condis and Carrefou… Don’t wait more! Be the next to join the new technology and offer the best for your customers.
