Why is necessary to offer phone charging stations at gyms and other sports centers?
Today, getting in good shape and eating healthy is a trend that many people follow. Some bet on outdoor sports, others are more indoor, some prefer to eat only organic products and some are more vegetables. Anyway, for tastes, colors!
Before we expose the benefits of having phone charging stations, we’ll introduce you a little story. Pedro is an urbanite standing at the head, and as such has joined the social trend of joining a sports center to get in shape. For this, the metropolitan area of Barcelona offers a wide range of possibilities. First of all, he has sought information from the nearest gyms. He then comments with his friends and colleagues, who are already registered in a gym, his opinions and assessments about the centers he has found. And to finish, he will ask for more information to know the benefits of the facilities and services they offer apart from doing sports.
What we have just explained is probably the customer journey of a potential customer who wants to practice sports in some place. And, we want to emphasize the importance of exposing information well both in online and offline platforms, and generate positive and recommendatory opinions about its or their centers. To this end, Yupcharge comes into action, a company that offers phone charging stations to users as an added value to their business.
To explain the benefits of having phone charging stations or other devices like sports watches, we will return to the small story of before.
- Differentiation: All gyms offer the same service; lending machines and rooms for physical activities. In addition, some of them offer medical services, such as nutritionists or physiotherapists. But, if all or almost all offer the same, if all are similar, what will be the top of mind of Peter. To stand out, you have to offer additional services, such as Wi-Fi (which Yupcharge also offers as a service), cafeteria or dining area, and why not, some phone charging lockers in the dressing rooms. With all these benefits, the potential customer will always place you in the top positions.
- Added value: The gyms customers will be able to charge their mobiles at the cellphone charging stations when they are playing sports and have the device charged when they have finished exercising. In addition, it will be additional equipment and essential to improve the experience of users in the center and apart from playing sports, it may be a meeting point where the essential thing is to be connected. An improvement in the benefits will benefit customers, but after all, it will benefit the company, as it will reduce the rate of casualties and increase the conversion ratio and may be able to increase substantially the tariffs.
- Better be longer than shorter: Peter and many other potential customers are influenced by comments from their closest peers, such as friends or family. Positive comments from them are going to be crucial for the final choice. Their opinions are more important than anything that a company wants to transmit and translate to its customers, since they are the final results of the service rendered.
Yupcharge is present in gyms that have bet on the change, such as Metropolitan or Arsenal. Centers where apart from practicing sport, are a meeting point between users.
Charging your life also in the sports sector.
