
{"id":9517877,"date":"2018-05-28T13:16:47","date_gmt":"2018-05-28T13:16:47","guid":{"rendered":"https:\/\/www.yupcharge.com\/?p=9517877"},"modified":"2019-03-28T12:44:38","modified_gmt":"2019-03-28T12:44:38","slug":"advertising-out-of-home","status":"publish","type":"post","link":"https:\/\/www.yupcharge.com\/en\/blog\/advertising-out-of-home\/","title":{"rendered":"How can we build customer loyalty with Out of home advertising?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Advertising has always existed and the reality is that it is a field that has been able to adapt to the different socio-cultural, technological and economic advances that have appeared year after year in our society.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In fact, with the advent of technology, advertising has taken a dramatic turn. To this day, a lot of publicity is focused on online content that we visualize from our house with our Smartphone and other mobile devices.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, <\/span><b>today\u2019s Out of home advertising <\/b><span style=\"font-weight: 400;\">still has a lot of weight and in YupCharge we are specialists in this subject. Keep reading!<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Out of home, outdoor advertising<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">When we talk about advertising <\/span><b>Out of home<\/b><span style=\"font-weight: 400;\"> we refer to all the advertising seen <\/span><b>outside<\/b><span style=\"font-weight: 400;\"> our homes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this case we refer <\/span><b>to street signage, ads in street furniture (bus stops, shopping centers, and public platforms)<\/b><span style=\"font-weight: 400;\">, and advertising in transit (taxis, metro and other transport) to the most alternative advertising (as in rest areas, stadiums, airports or public places with a large influx of people).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Likewise, <\/span><b>Out of home advertising has also been digitized<\/b><span style=\"font-weight: 400;\"> and we can find it on interactive <\/span><b>screens, screenings or in any external medium of a digital nature.<\/b><\/p>\n<h2><span style=\"font-weight: 400;\">Experiential marketing, advertising in the place of sale and loyalty.<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Another form of publicity widely used is <\/span><b>advertising in the place of sale<\/b><span style=\"font-weight: 400;\">. In this case, it is carried out in <\/span><b>establishments where the same products or services<\/b><span style=\"font-weight: 400;\"> are sold, whether with posters, signs, stands or exhibitors.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Being a <\/span><b>non-intrusive advertising message<\/b><span style=\"font-weight: 400;\">, customers can experience the experience of <\/span><b>buying a product or service<\/b><span style=\"font-weight: 400;\"> at the same time they observe the message and take it with them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Likewise, there is also a type of <\/span><b>experiential marketing<\/b><span style=\"font-weight: 400;\"> that makes the experience of the different products generate a positive impact and also a positive memory in the clients that ends up prompting them to return to your establishment in the future.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At <\/span><b>Yupcharge we have been in the mobile charging sector for more than 10 years<\/b><span style=\"font-weight: 400;\">, and therefore, there have been <\/span><a href=\"https:\/\/www.yupcharge.com\/en\/blog\/experiential-marketing-charging-totems-lockers\/\"><span style=\"font-weight: 400;\">many success stories of customers who have tried our products and have been surprised.<\/span><\/a><\/p>\n<h2><span style=\"font-weight: 400;\">YupCharge Charging stations with advertising support<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">From <\/span><b>YupCharge<\/b><span style=\"font-weight: 400;\"> we are committed to a <\/span><b>non-intrusive advertising that respects people<\/b><span style=\"font-weight: 400;\">, allowing them to capture the desired advertising message <\/span><b>while benefiting from the free freight service<\/b><span style=\"font-weight: 400;\"> through our <\/span><a href=\"https:\/\/www.yupcharge.com\/en\/free-battery-charger\/\"><span style=\"font-weight: 400;\">charging stations<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For this reason, our products are designed not only to offer <\/span><b>a fast, safe and efficient mobile load, but also offer a space where you can add advertising and communication on the same device<\/b><span style=\"font-weight: 400;\">. As in our charging totems or our desktop chargers, which adapt to all types of businesses and sectors.<\/span><\/p>\n<p><b>What are you waiting for to improve your business with our mobile charging stations?<\/b><span style=\"font-weight: 400;\"> Visit our website and choose the station that best suits your business and that allows you to use the advertising support you need to boost your brand!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Advertising has always existed and the reality is that it is a field that has been able to adapt to the different socio-cultural, technological and economic advances that have appeared year after year in our society.<\/p>\n","protected":false},"author":16,"featured_media":9518515,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[],"tags":[],"class_list":["post-9517877","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","description-off"],"_links":{"self":[{"href":"https:\/\/www.yupcharge.com\/en\/wp-json\/wp\/v2\/posts\/9517877","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.yupcharge.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.yupcharge.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.yupcharge.com\/en\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/www.yupcharge.com\/en\/wp-json\/wp\/v2\/comments?post=9517877"}],"version-history":[{"count":1,"href":"https:\/\/www.yupcharge.com\/en\/wp-json\/wp\/v2\/posts\/9517877\/revisions"}],"predecessor-version":[{"id":9527095,"href":"https:\/\/www.yupcharge.com\/en\/wp-json\/wp\/v2\/posts\/9517877\/revisions\/9527095"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.yupcharge.com\/en\/wp-json\/wp\/v2\/media\/9518515"}],"wp:attachment":[{"href":"https:\/\/www.yupcharge.com\/en\/wp-json\/wp\/v2\/media?parent=9517877"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.yupcharge.com\/en\/wp-json\/wp\/v2\/categories?post=9517877"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.yupcharge.com\/en\/wp-json\/wp\/v2\/tags?post=9517877"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}