{"id":9517877,"date":"2018-05-28T13:16:47","date_gmt":"2018-05-28T13:16:47","guid":{"rendered":"https:\/\/www.yupcharge.com\/?p=9517877"},"modified":"2019-03-28T12:44:38","modified_gmt":"2019-03-28T12:44:38","slug":"advertising-out-of-home","status":"publish","type":"post","link":"https:\/\/www.yupcharge.com\/en\/blog\/advertising-out-of-home\/","title":{"rendered":"How can we build customer loyalty with Out of home advertising?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Advertising has always existed and the reality is that it is a field that has been able to adapt to the different socio-cultural, technological and economic advances that have appeared year after year in our society.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In fact, with the advent of technology, advertising has taken a dramatic turn. To this day, a lot of publicity is focused on online content that we visualize from our house with our Smartphone and other mobile devices.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, <\/span><b>today\u2019s Out of home advertising <\/b><span style=\"font-weight: 400;\">still has a lot of weight and in YupCharge we are specialists in this subject. Keep reading!<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Out of home, outdoor advertising<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">When we talk about advertising <\/span><b>Out of home<\/b><span style=\"font-weight: 400;\"> we refer to all the advertising seen <\/span><b>outside<\/b><span style=\"font-weight: 400;\"> our homes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this case we refer <\/span><b>to street signage, ads in street furniture (bus stops, shopping centers, and public platforms)<\/b><span style=\"font-weight: 400;\">, and advertising in transit (taxis, metro and other transport) to the most alternative advertising (as in rest areas, stadiums, airports or public places with a large influx of people).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Likewise, <\/span><b>Out of home advertising has also been digitized<\/b><span style=\"font-weight: 400;\"> and we can find it on interactive <\/span><b>screens, screenings or in any external medium of a digital nature.<\/b><\/p>\n<h2><span style=\"font-weight: 400;\">Experiential marketing, advertising in the place of sale and loyalty.<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Another form of publicity widely used is <\/span><b>advertising in the place of sale<\/b><span style=\"font-weight: 400;\">. In this case, it is carried out in <\/span><b>establishments where the same products or services<\/b><span style=\"font-weight: 400;\"> are sold, whether with posters, signs, stands or exhibitors.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Being a <\/span><b>non-intrusive advertising message<\/b><span style=\"font-weight: 400;\">, customers can experience the experience of <\/span><b>buying a product or service<\/b><span style=\"font-weight: 400;\"> at the same time they observe the message and take it with them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Likewise, there is also a type of <\/span><b>experiential marketing<\/b><span style=\"font-weight: 400;\"> that makes the experience of the different products generate a positive impact and also a positive memory in the clients that ends up prompting them to return to your establishment in the future.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At <\/span><b>Yupcharge we have been in the mobile charging sector for more than 10 years<\/b><span style=\"font-weight: 400;\">, and therefore, there have been <\/span><a href=\"https:\/\/www.yupcharge.com\/en\/blog\/experiential-marketing-charging-totems-lockers\/\"><span style=\"font-weight: 400;\">many success stories of customers who have tried our products and have been surprised.<\/span><\/a><\/p>\n<h2><span style=\"font-weight: 400;\">YupCharge Charging stations with advertising support<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">From <\/span><b>YupCharge<\/b><span style=\"font-weight: 400;\"> we are committed to a <\/span><b>non-intrusive advertising that respects people<\/b><span style=\"font-weight: 400;\">, allowing them to capture the desired advertising message <\/span><b>while benefiting from the free freight service<\/b><span style=\"font-weight: 400;\"> through our <\/span><a href=\"https:\/\/www.yupcharge.com\/en\/free-battery-charger\/\"><span style=\"font-weight: 400;\">charging stations<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For this reason, our products are designed not only to offer <\/span><b>a fast, safe and efficient mobile load, but also offer a space where you can add advertising and communication on the same device<\/b><span style=\"font-weight: 400;\">. As in our charging totems or our desktop chargers, which adapt to all types of businesses and sectors.<\/span><\/p>\n<p><b>What are you waiting for to improve your business with our mobile charging stations?<\/b><span style=\"font-weight: 400;\"> Visit our website and choose the station that best suits your business and that allows you to use the advertising support you need to boost your brand!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Advertising has always existed and the reality is that it is a field that has been able to adapt to the different socio-cultural, technological and economic advances that have appeared year after year in our society.<\/p>\n","protected":false},"author":16,"featured_media":9518515,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[],"tags":[],"class_list":["post-9517877","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Can we build customer loyalty with out of home advertising? | Yup<\/title>\n<meta name=\"description\" content=\"Taking advantage of all the space our business is essential to be able to retain our customers and thus get them to return whenever they need our services!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.yupcharge.com\/en\/blog\/advertising-out-of-home\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Can we build customer loyalty with out of home advertising? | Yup\" \/>\n<meta property=\"og:description\" content=\"Taking advantage of all the space our business is essential to be able to retain our customers and thus get them to return whenever they need our services!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.yupcharge.com\/en\/blog\/advertising-out-of-home\/\" \/>\n<meta property=\"og:site_name\" content=\"YUP Charge\" \/>\n<meta property=\"article:published_time\" content=\"2018-05-28T13:16:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-03-28T12:44:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.yupcharge.com\/wp-content\/uploads\/2018\/05\/out-of-home.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"922\" \/>\n\t<meta property=\"og:image:height\" content=\"558\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Arnau Ferrerons\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Arnau Ferrerons\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Can we build customer loyalty with out of home advertising? | Yup","description":"Taking advantage of all the space our business is essential to be able to retain our customers and thus get them to return whenever they need our services!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.yupcharge.com\/en\/blog\/advertising-out-of-home\/","og_locale":"en_US","og_type":"article","og_title":"Can we build customer loyalty with out of home advertising? | Yup","og_description":"Taking advantage of all the space our business is essential to be able to retain our customers and thus get them to return whenever they need our services!","og_url":"https:\/\/www.yupcharge.com\/en\/blog\/advertising-out-of-home\/","og_site_name":"YUP Charge","article_published_time":"2018-05-28T13:16:47+00:00","article_modified_time":"2019-03-28T12:44:38+00:00","og_image":[{"width":922,"height":558,"url":"https:\/\/www.yupcharge.com\/wp-content\/uploads\/2018\/05\/out-of-home.jpg","type":"image\/jpeg"}],"author":"Arnau Ferrerons","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Arnau Ferrerons","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.yupcharge.com\/en\/blog\/advertising-out-of-home\/#article","isPartOf":{"@id":"https:\/\/www.yupcharge.com\/en\/blog\/advertising-out-of-home\/"},"author":{"name":"Arnau Ferrerons","@id":"https:\/\/www.yupcharge.com\/en\/#\/schema\/person\/7ce1f1e621618c79890fe3c1cdea4698"},"headline":"How can we build customer loyalty with Out of home advertising?","datePublished":"2018-05-28T13:16:47+00:00","dateModified":"2019-03-28T12:44:38+00:00","mainEntityOfPage":{"@id":"https:\/\/www.yupcharge.com\/en\/blog\/advertising-out-of-home\/"},"wordCount":488,"image":{"@id":"https:\/\/www.yupcharge.com\/en\/blog\/advertising-out-of-home\/#primaryimage"},"thumbnailUrl":"https:\/\/www.yupcharge.com\/wp-content\/uploads\/2018\/05\/out-of-home.jpg","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.yupcharge.com\/en\/blog\/advertising-out-of-home\/","url":"https:\/\/www.yupcharge.com\/en\/blog\/advertising-out-of-home\/","name":"Can we build customer loyalty with out of home advertising? 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